Client Work - Project

Cedarwood Brand Guide

Project

Cedarwood Brand Guide

Client

Cedarwood Financial Partners

Project Description

Cedarwood Financial Partners is an independent advisory firm whose mission is to know clients well, serve them well and help them live well. 360 Solutions created a brand guide for Cedarwood that documents how the firm's identity should look and sound everywhere it appears. The guide covers Cedarwood's logo usage, color palette, typography and visual style, giving the team clear rules for presentations, client materials, social media and the website. With everything in one place, staff and outside partners can create new materials that stay consistent with the brand. For a financial firm, consistency builds trust. A clear brand guide makes sure every client touchpoint reflects the professionalism Cedarwood brings to its advice.

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